International Journal of Information Science and Management (IJISM)

Current Issue

By Issue

By Author

By Subject

Author Index

Keyword Index

About Journal

Aims and Scope

Editorial Board

Publication Ethics

Indexing and Abstracting

Peer Review Process

Journal Metrics

Open Access Policy

Language editing services

Uses and Gratification Theory in Connection with Knowledge and Information Science: A Proposed Conceptual Model

Document Type : Articles

Authors

1 Professor, Department of Knowledge & Information Science, College of Education & Psychology, Shiraz University, Shiraz, Iran

2 PhD student of Knowledge & Information Science, Shiraz University, Shiraz, Iran

Abstract

This paper was aimed at clarifying the links between Uses and Gratification Theory (UGT) and Knowledge and Information Science in both traditional and modern contexts. Uses and Gratification conceptual model were also proposed both for library and information centers, and for interactive information retrieval systems. Review and analysis of published resources were used as the methodology of the article. Findings showed that UGT is in close connection with five laws of library science and their web version on one hand, and the user-oriented paradigm on the other hand. Therefore, the components of uses and gratification conceptual model of knowledge and information science in traditional and modern contexts consist of vast types of information needs, society, end users' features, information gratification sought, information gratification obtained, relevance gratification, library and information centers, and interactive information retrieval system uses. Applying UGT to knowledge and information science makes it possible to identify active and inactive users based on cognitive-cultural patterns. Moreover, automatic personalized interactive information retrieval systems were improved.

References
  1. Abaspoursani, S. (2010). Presenting a recommender system providing e-learning system in consideration of user labels in learning model [Persian]. MSc thesis. Faculty of Computer Engineering and Information Technology, Amirkabir University of Technology.
  2. Amiri, A., Noori, M. Y., & Basatian, S. (2012). Study the relationship between use of satellite networks, trends and damage social exploitation among young people of Karaj city. Nazm va Amniyat-e Entezami, 4(4), 117-142.
  3. Bauer, R. (1964). The obstinate audience: The influence process from the point of view of social communication. American Psychologist, 19(5), 319-328.
  4. Balakrishnan, V., & Loo, H. S. (2012). Mobile Phone and Short Message Service Appropriation, Usage and Behavioral Issues among University Students. Journal of Social Sciences, 8(3), 364-371.
  5. Blumler, J. G., & Katz, E. (Eds.) (1974). The uses of mass communications: Current perspectives on gratifications research. Beverly Hills, CA: Sage.
  6. Bryant, J., & Miron, D. (2004). Theory and research in mass communication. Journal of communication, 54(4), 662-704.
  7. Budd, J. M. (1992). The library and its users: The communication process. New York, NY: Greenwood Press.
  8. Castañeda, J. A., Frias, D. M., & Rodriguez, M. A. (2007). The influence of the Internet on destination satisfaction. Internet Research, 17(4), 402-420.
  9. Chatman, E. A. (1991). Life in a small world: Applicability of gratification theory to information-seeking behavior. Journal of the American Society for Information Science, 42(6), 438-449.
  10. Chiang, H. S. (2013). Continuous usage of social networking sites: The effect of innovation and gratification attributes. Online Information Review, 37(6), 851-871.
  11. Cobley, P. (Ed.). (2008). Communication theories: critical concepts in media and cultural studies. Routledge.
  12. Dervin, B., & Nilan, M. (1986). Information needs and uses. Annual review of Information Science and Technology, 21, 3-33.
  13. De Fluer, M. L., & Ball-Rokeach, S. (1982). Theories of mass Communication, 4th ed. New York: Longman.
  14. Entezarian, N., & Fattahi, R. (2010). Guidelines for User Interface Design based on users’ behaviors, expectations and perceptions. Library and Information Science [Persian], 13(2), 10-28.
  15. Gerlich, R. N., Drumheller, K., Babb, J., & De'Armond, D. A. (2015). App Consumption: An Exploratory Analysis of the Uses and Gratifications of Mobile Apps. Academy of Marketing Studies Journal, 19(1), 69-79.
  16. Ghafari, G. J., & Shaghaghi, M. (2010). Public libraries and their Social Functions analysis as communication-media institutions. Research on Information Science and Public Libraries [Persian], 16(3), 5-38.
  17. Ingwersen, P. (2010). Information Retrieval Interaction [Persian]. Translated by Hajar Sotudeh.Tehran: Ketabdar.
  18. Ji, P., & Wayne Fu, W. (2013). Love Internet, love online content: Predicting Internet affinity with information gratification and social gratifications. Internet Research, 23(4), 396-413.
  19. Katz, E., Blumler, J. G., & Gurevitch, M. (1974). Ulilization of mass communication by the individual. In J. G. Blumler, & E. Katz (Eds.), The uses of mass communications: Current perspectives on gratifications research (pp. 19-32). Beverly Hills: Sage
  20. Katz, E., Haas, H., & Gurevitch, M. (1973). On the use of the mass media for important things. American Sociological Review, 38, 164-181.
  21. Lin, C. (1996). Looking back: The contribution of Blumler and Katz's uses of mass communication. Journal of Broadcasting and Electronic Media, 40(4), 574-581.
  22. Lucas K., & Sherry, J. L. (2004). Sex differences in video game play: a communication-based explanation, Communication Research, 31 (5), 499–523.
  23. McQuail, D. (1984). Communication. 2nd ed. London: Longman.
  24. Mirzabeigi, M. (2013). Mental Models in Information Seeking Behavior Research: A Review. Journal of Librarianship [Persian], 3(65), 303-323.
  25. Noruzi, A. (2004). "Application of Ranganathan's Laws to the Web." Webology, 1(2), Article 8. Available at: http://www.webology.org/2004/v1n2/a8.html
  26. Palmgreen, P. & Rayburn, J. D. (1985). A comparison of gratification models of media satisfaction. Communications Monographs, 52(4), 334-346.
  27. Palmgreen, P., Wenner, L. A., & Rosengren, K. E. (1985). Uses and gratifications research: The past ten years. In K. E. Rosengren, L. A. Wenner, and P. Palmgreen (Eds.), Media gratifications research: Current perspectives (pp. 11-37). Beverly Hills, CA: Sage.
  28. Pettigrew, K. E., Fidel, R. & Bruce, H. (2001). Conceptual frameworks in information behavior. AnnualRreview of Information Science and Technology (ARIST), 35, 43-78.
  29. Rezagholizadeh, B. (2013). The impact of new communications technology on the field of news and information. Satellite Studies and New Media [Persian], 2(3), 33-56.
  30. Rismanbaf, A. (2006). Librarianship, a profession with theoretical poverty: consequences and suggestions for improvement. Informology [Persian] 4(2), 32-36.
  31. Rosengren, K. E. (1974). Uses and gratifications: A paradigm outlined. In J. G. Blumler & E. Katz (Eds.), the uses of mass communications: Current perspectives on gratifications research (pp.269-286).
  32. Rubin, R. B., & Rubin, A. M. (1992). Antecedents of interpersonal communication motivation. Communication Quarterly, 40, 305-317.
  33. Ruggiero, T. E. (2000). Uses and gratifications theory in the 21st century. Mass communication and society, 3(1), 3-37.
  34. Sarkisian, V., Nikoo, M., & Saeedian, E. (1997). Uses and gratification approach of media. Communication Research [Persian], 13(1), 25-39.
  35. Seekhiew, P. (2009). Exploring the Use of Social Networking Sites between Extraversion and Introversion among Thai College Students: The Uses and Gratification Theory. Faculty of the College of Communication, Hawaii Pacific University.
  36. Severin, W. J., & Tankard, J. W. (2010). Communication theories: Origins, methods, and uses in the mass media. Longman.
  37. Sharif, A. (2009). An analysis on information storage and retrieval in view of semantic theories. Education and Psychology Studies [Persian], 10(2), 28-48.
  38. Smock, A. D., Ellison, N. B., Lampe, C., & Wohn, D. Y. (2011). Facebook as a toolkit: A uses and gratification approach to unbundling feature use. Computers in Human Behavior, 27(6), 2322-2329.
  39. Wei, P. S., & Lu, H. P. (2014). Why do people play mobile social games? An examination of network externalities and of uses and gratifications. Internet Research, 24(3), 313-331.
  40. West, R. L., & Turner, L. H. (2010). Uses and gratifications theory. Introducing Communication Theory: Analysis and Application, 392-98.
  41. Windahl, S., Signitzer, B., & Olson, J. T. (2008). Using communication theory: An introduction to planned communication. Sage.
International Journal of Information Science and Management (IJISM)
Volume 14, Issue 2 - Serial Number 2
July 2016
Files
History
  • Receive Date: 10 July 2016
  • Revise Date: 16 May 2024
  • Accept Date: 03 December 2022
Share
How to cite
Statistics